MINOAR
Industry: Ecommerce
$100,000 in sales from $20,000 Ad Spend
Minoar is a high-end fashion label known for its dark, avant-garde aesthetic and precision-cut pieces. The brand had traction among luxury buyers and artists, but its ad performance was unstable — and its funnel wasn’t designed to scale profitably. They weren’t looking for gimmicks. They needed real growth, real conversions, and real cashflow from cold traffic.
The result after working with Syncom:
– $100,000 in revenue from $20,000 in ad spend
– Scaled into new buyer segments globally
– Built a profitable customer acquisition engine from cold
the strategy
We repositioned the ads away from artistic abstraction and focused them on identity, status, and aesthetic dominance. The sales letter was written like a manifesto — not a product page — and spoke directly to the emotional core of their buyer: the outsider, the curator, the artist who wears power on their body.
We tested multiple funnel formats but landed on a hybrid product-feature and lifestyle-driven long-form landing page. Retargeting assets were built around emotional reinforcement, not discounts. Cold traffic started converting at healthy margins, and the brand crossed $100K in sales within weeks — at a 5X blended ROAS.
TESTIMONIAL
“Before Syncom, we had good product and good visuals — but no structure. After Syncom, we had a system that produced money. It was the first time ads paid off consistently.”
Creative Director, Minoar
Quick Links
Offices
1309 Coffeen Avenue
STE 1200 Sheridan,
Wyoming
82801
United States
Phone: +1 773 692 4182
Office No. 416,
Burlington Tower,
Business Bay,
P.O. Box 943447
Dubai, United Arab Emirates
Phone: +971 42 518 619
