[CASE STUDY]
Bird & Partners
See how we got this Software Company a 20X Return On Ad Spend. We Spent $7,000 of their Ad Budget to make back $130,000 in closed deals, in just two months.
Syncom Media, lead by their Founder & Director Arnav, have brought us a 20X Return within the first 60 days of working with them. We couldn’t be happier because this ROI has surpassed what they promised. We worked with a few agencies before, that tried out a lot of different strategies, but nothing worked and we lost a lot of money with those other agencies. With Syncom Media having created brand new Funnels and running our Ads online, we were not only able to make a significant ROI, but also recoup our previous losses. What I absolutely love about them is their pre-qualification strategies – they educate our prospects about our business so much, that by the time they are on a call with us they are ready to buy."
Andrew Bird, President, Bird & Partners
Bird & Partners is lead by Andrew Bird, a highly sought after CTO in the Enterprise Software space. After a highly successful career as CTO for multiple 9-figure software companies and having developed software for the big-wigs such as Microsoft, IBM and Amazon, Andrew Bird started his journey as the Founder/CEO/President of his newly created Enterprise Software Consulting firm – Bird & Partners.
INDUSTRY
Computer Software
LOCATION
New York, San Francisco, London
BUSINESS OBJECTIVE
Increase Revenue from Qualified Lead Generation
The mistakes: Before working with us, Andrew and his team made huge mistakes with their marketing and lost over $50,000+ on failed funnels. They tried multiple webinars, cold emails, paid traffic strategies and lots of YouTube Ads – but nothing worked, and they couldn’t seem to understand what they were doing wrong.
Then they met us: We took a bird’s eye view of their entire operation and we immediately caught “Red flags” throughout the funnel that they had missed.
Long story short, the biggest mistake they were making was that they were using Funnels that were too advanced for the size of their company. They misunderstood the utility that each type of funnel brings – and therefore ended up losing a lot of money, with no conversions.
SO WHAT HAPPENED AFTER WORKING WITH US
Got on calls with mature businesses that needed their services.
They were able to quickly get to 6-figures in MRR
It took us just two months to quickly ramp them up to 130k+ in sales.
How We Did It
THE CORE: MESSAGING, POSITIONING & TARGETING
First, we created messages in a language that resonated with their most ideal prospects. Communication became effective from there on. We then identified Facebook Ads as the perfect network to position them on, to bring in their FIRST WAVE of high paying customers.
THE GOLDEN NUGGET: SALES LETTERS & THE 7-FIGURE FUNNEL
We crafted a "high-impact" sales letter that did 90% of the convincing. We drove extremely high quality traffic (Businesses with large capital & resources) to this sales letter and the majority of business owners that read the page wanted to work with Bird & Partners almost immediately.
THE ENGINE: ADVANCED MEDIA BUYING STRATEGIES
Very few people realize how much untapped potential there is on Facebook. The fact that we delivered them a billionaire proves that. Our skilled team of advanced media buyers came up with rock-solid targeting, ad copies & creatives. That coupled with our laser-sharp and disciplined traffic buying skillset, we helped Bird & Partners reach premium audiences at very low costs.
BUT DON'T JUST TAKE OUR WORD FOR IT....
…hear it from Andrew Bird himself in his own words.
LOOKING FOR RESULTS LIKE THESE?
ADVANCED DATA BUILDING
While we brought top-converting traffic from Facebook, we also build data “across the web”. We positioned them very well by creating high quality audiences for Google Ads, Native Ads and other Display Networks. We “Pixeled” their landing pages across multiple Ad Networks and created Event-Specific Goals for each action. This allows us to Re-target audiences in the future with new messages, AND also allows us to reach a vast network of “similar audiences” and “Lookalike audiences” that have the potential to SCALE their revenue even further, with much deeper and advanced funnels.
A 20X RETURN ON AD SPEND
While it was not easy generating such a high return, we know one thing for sure – If you have the three main components in your marketing in order, then you can generate very high quality leads that are eager to talk to you and are ready to buy from you.
We spent several weeks researching Bird & Partner’s market and were therefore, able to come up with VERY strong messaging that resonated with their most ideal prospects.
From top of the funnel Ad Copies to mid-funnel Landing Pages and Sales Letters – we were able to effectively “Grab” their market’s attention within a short span of time – and convert them in to paying customers.
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